Enjoy And Share Live Videos With Facebook Live!

Have You Heard?

Facebook wants you to enjoy live video … on Facebook! So much so that the company recently released a dedicated video space on its mobile app and online platform in the hopes that you will watch and broadcast more videos live.

1460033419-12288-Facebook-IncFacebook Live videos are real-time video posts on Facebook. Live videos from public figures you follow and your friends will appear in your News Feed. When you’re watching a live video or a video that was live, you can tap or click Subscribe to get notified the next time that Facebook account starts a live broadcast. With Facebook Live, you can show your expertise in real time, take people behind the scenes, and much more!

Facebook’s efforts to get you to watch and broadcast live videos isn’t arbitrary. With more than 1.5 billion users worldwide, Facebook and Facebook users have a real opportunity to showcase breaking news, intimate personal moments, and behind-the-scenes stories from just about anywhere in a way that surpasses TV networks and other media outlets. All of which is pretty incredible!

Before you create the next Facebook Live video for your business, personal life, a non profit or networking group you are a part of or more, be sure to review and follow five tips for creating and promoting your video from Social Media Examiner by Clicking Here.

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Written by: Matt Tyson of The Virtual Assistance by Anita Team

Reach More People with your Facebook Business Page’s Content

fcbk_box_256Recently our team has been asked by multiple people for suggestions on how to have the content you post at your Facebook Business Page be seen more often and by more people in their Facebook News Feeds. This will help to increase the amount of people your Facebook Page is reaching. These people could be potential clients, could be connected to someone who may need your products or services or the people who are engaged on your Facebook Page can also help make people aware of your business.

One thing to keep in mind is that to achieve a large number of people seeing your Facebook Business Page’s posts you should focus on gaining more ‘Likes’, Comments, and Shares on the content that you are posting. The more often people are actually visiting your Facebook Business Page through the search bar and then “engaging” in your posts, the more often that your Facebook Page & it’s content will show up in their news feeds and notifications. Asking questions or taking polls are a great way to getting more people engaging with your page.

Another way to increase your visibility is to pay for a Facebook Ad, Promote or Boost a content post via a monetary amount. There are values in investing in this area of marketing, but for purposes of this writing, we are sharing how to increase your Facebook Page via organic or non-paid techniques. We’ll focus on Facebook paid advertising another time.

 

screen%20shot%20News%20Feed%201What we wanted to focus on here is information about the ‘See First in Your News Feed’  feature from Facebook. Once someone has ‘Liked’ a Facebook Business Page, they can then choose to see posts and receive notifications from that page more often. If you are the Admin of the Facebook Page, we suggest you do this! The way accomplish this is:  Visit the Facebook Business Page & Hover over where it says ‘Liked’ as seen in the screen shot.

screen%20shot%20News%20Feed%202Next, Select ‘See First’ for News Feed and select which notifications you want to see from that page. See this completed, as shown in screen shot.

Now you will receive posts from this page at the top of your Facebook news feed and receive notifications when this page posts or shares content. This is a fantastic way to educate your customers and those who already ‘Like’ your Facebook Business Page to help them see your posts more often which you could do in person or post about this on your Facebook Business Page. Also you can now utilize this for Facebook Pages that you want to see posts from more often.

We hope that you found this helpful to you! Please let us know how we may help you with social media, email or website marketing tools! 🙂

Get More Visitors to Your Facebook Page

Do you want more people to Like your Facebook Page?

Whether you are using Facebook for business, community or non-profit purposes, most of us want to get more visitors to our page. These are more visitors to read, like, comment and share our content. These are folks who may become our clients or help us with our mission.

The huge question – How?  Well, as in all things, there are many ways to attract more people to your Facebook Page. Here are a few items my team and I have learned that help:

  • Reviews – Do you have these enabled and available? Reviews at Facebook are testimonials. They offer the visitor the opportunity to give you Stars – 1 through 5 and of course, we all want “5 Stars”! Once the visitor begins to select the stars, a new window opens where they are prompted to leave wording about the page. According to a survey by Forbes, 93% of people log into the internet to find a testimonial. How do you get Reviews on your Page at Facebook? First you must include a full address in the About tab, enable the map selection for a Place setting on Google & Bing, and as if by magic, the Reviews App will appear at the left and in the More section.
  • Share – By sharing posts from your Facebook Page to your personal Facebook profile, you will reach more people. Asking others to share your posts also increases the amount of people you are reaching. This will naturally attract new people that will Like your page.
  • Facebook Ads – In most cases, online advertising is excessively expensive and the audience you reach is small compared to your outlay of funds, however, Facebook is unique. Their ads can be run with small amounts of money and you can use a budget you set in advance, rather than per click fees. Facebook Editor tool gives the ability to target certain areas or age ranges for your advertising, giving you more value for your dollar.

Questions on how to do any of these items? Contact my team and we will help!

Want to learn more about marketing & Facebook? Read this article from The Huffington Post – CLICK HERE

Pinterest More For Business than Instagram in Social Media Marketing

Pinterest and Instagram are two photo-sharing social networking sites where you can upload photos for other people to see. Although they basically have the same purpose, they are not identical. Pinterest is essentially an online bulletin board that allows you to share photos related to your business. By creating ‘boards’ that target particular topics you can attract users who are searching for topics related to your business or products. Instagram however allows users to share photos taken on a smartphone with other users but inhibits users mainly working from a computer as you cannot add photos without a smartphone.
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Typically, you will find teens and millenials are the primary demographic of where in contrast 28% of adult internet users were on Pinterest as of January 2015! For businesses targeting women, or in niches commonly catering to women, Pinterest has become an absolute must. This includes businesses in the retail sector, as well as those related to food, crafts, jewelry, home-décor, blogging and more as they can provide photos of their products or services.

Where Pinterest really shines in comparison to Instagram is in its ability to drive significant amounts of website traffic: Shareaholic Online reported that in December 2014, Pinterest drove just over 5% of all webpage visits (it is second only to Facebook in terms of referral sources). An additional difference between the two is that most people use Instagram to target friends from other Social Media sites where as those who go on Pinterest are typically going to find things that interest them and that they may be interested in buying.

If you are considering listing your business on Pinterest or have a business account on Pinterest that has been inactive for a bit be sure to try these tips to increase the amount of business referrals received from Pinterest!

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  1. Build Content Rich Boards Around Your Niche. You want to build content rich boards and curate your content just as you would on any other social network. Pin your products and your content to themed boards on Pinterest with shortened links that allow you to track your Pinterest traffic.
  2. Like Other People’s Pins. If you come across pins that you like but aren’t necessarily useful to your audience or be something that you want to pin to one of your boards, you may want to consider liking them rather than repining them. Anytime you like someone’s pin, it will show up in their activity feed. This may grab their attention and get them to follow you.
  3. Mention Other Users. You can mention others in your Pinterest comments or pin descriptions to get their attention or to recognize someone specific. A ‘mention’ is very similar to Facebook and Twitter. Type the @ symbol before starting to type the name of the person. A drop down box will appear and your choice should be displayed there for you to select.

Written by: Matt Tyson of The Virtual Assistance by Anita Team

Leveraging Your LinkedIn Account

Do YOU want to learn tips on how to use your LinkedIn account?

Did you know? LinkedIn has recently enhanced their platform.

Attend this workshop at the beautiful Smartly Spaced offices and these are a few of the items we will discuss to assist you!

  • Events – Using LinkedIn to promote your events
  • Groups – Ways to locate groups in your area and online
  • Wording – Summary, Title and Body of Profile – key words

For details on this June 16th class or to RSVP click here.

Happy New Year – 2014 is here!

Hello All, And Happy Happy New Year to YOU! 2014 is here and has arrived for today is January 1st! Woo Hoo!

I see from many of our friends and supporters posts in social media sites like Facebook and LinkedIn that there are going to be many wonderful, positive things to come for us! There seems to be a growing consensus that 2014 is going to be filled with goodness! I concur! 🙂

In addition, my team and I at Virtual Assistance by Anita celebrate 5 years in business and we are so excited to enter into the New Year! We have many new tools to help our clients and are beginning new ways to help us reach more of those folks who need our assistance with social media, websites or email marketing.thank you dranonfly

We extend our thanks to each you who have supported us at Virtual Assistance by Anita through the journey of the past five years. We know that our successes are directly related to you and we appreciate each and every one of you!

Wishes to all for a beautiful year in 2014 that brings what it is that you are wishing for in your life and business!

Tips for Building Relationships using Social Media

“Tips for Building Relationships using Social Media” Workshop

Hosted at Keller Williams of the Greater Frederick area.

Do you own a business and want to use Facebook, Twitter, Linked In and You Tube to build more relationships and strengthen them?

Social Media Specialist, Anita M. Hicks, will present this one hour workshop. Her team at Virtual Assistance by Anita have launched hundreds of social media marketing packages for folks!

They are here to help you fly to new heights using social media marketing!

For more info or to RSVP click here.

What does Success mean to YOU?

Well here it is – the day after Thanksgiving! I have so many gifts in my life over the past years that now I embrace the entire month of November and each day I give thanks for at least one thing in my life.

In the past years my life has many successful areas. But, it depends on how you define success.  I define it by having a family and husband whom I adore with a stronger relationship now than almost 20 years ago when we were married. Success for me is also a business in which I get to do what I LOVE and with clients whom are amazing to work with every day. Success for me is being surrounded by people who truly are there for me.Success is also continued improvements in my health.

How did I get all of these gifts in my life that I am so thankful for you ask? Magic? Pixie Dust? Nope! I KNOW it was many different things that gave me this success. But, one of the most important to me is that I began to adjust the way I thought.  That is right – it was with me. It was the way I was thinking. Once I began to embrace the fact that I could achieve something more for my life, my business and my future, it began to happen. Once I began to take steps (sometimes in faith) of action towards my goals, then success came to me. Once I put others needs before my own and identified solutions to help others, then, solutions were available for me.

My success is that of learning to think of not what was wrong in my life, but to think of what solution I could find, learn and do to make my life better. When I began this business, before one business card was printed or my website was launched, I had already embraced the idea that it would be successful, I would have clients, there were resources and people to help me. Once I began to think in that way and stopped blaming everyone and everything around me, things began to change.

Then I learned that one success meant that I could now find success in other areas of my life also. My relationship with my husband has improved because I began to see where i could make changes, took action to do so and now my relationship is stronger for it.

What is your goal? What success do you want in your life? Try to rethink about how you can come up with action items and steps to make this happen for you.

Recently it was my great joy to have someone ask me this question – “How are you so successful in such a short time?”. It brought a huge smile to my face because I don’t think I am successful yet as everyday there is more to learn, new people to meet and the future is exciting! This is only the beginning. But, my answer was something like the graphic in this blog.

Honestly, there are no secrets to success, just learn, do and have an attitude of gratitude. Be more today than you were yesterday.  That is success… in my humble opinion!

Happy Thanksgiving to All! I am grateful for you in my life!

Vote for us to Win New Computers

Hello again friends!  About a month ago, my husband and I made a decision to purchase a new computer for my daughter. A good investment and much needed as she enters high school this fall. She is a very motivated young lady and has already decided college will be her next step, along with a career as a Real Estate Agent. She will use this laptop for a good while and we were excited to be able to give it to her.

I did my usual step by step, methodical process to any decision. This drives my husband nuts, but it is just who I am and no way around it. Step 1: Ask all my closest, inner circle, friends who buy and know computers for help. Questions like –  Where should I go locally and online? What do you suggest? Got any referrals for me?

Then I reached out to my wonderful computers and took full use of the search engines. As my daughter says, Google has it all! Final step, run around town and see if any of these laptops can be found for a less expensive price. In the end, I left the decision, based upon several options, to my husband and daughter. They know all the capacity requirements for memory and other details needed and I was happy to know the decision was made and an action would be taken.

They ended up with an ASUS computer and I have to say that for the price (around $300), it is an awesome laptop. She uses it to video chat (constantly as she could NOT be out of touch with her bff), she plays games, is a Facebook junkie (like mom and dad) and also is able to work on Power Point documents. It is really crisp and clear as far as her resolutions. I am impressed.

Then, ASUS Computers sent me an application to enter a contest for my small business to win a new laptop (state of the art) or computers for my offices! I completed the application but really did not think much of it. Then here we are in the running – amazing!

I usually don’t ask for help but sometimes, it is what you have to do! Please vote for us at the link below! And share it with your friends for us!

Here’s some of what I could use these computers for in our business –

A new laptop would be marvelous for me. I love my Dell Notebook but meeting with clients to review with them their new social media platforms at Facebook, You Tube and more will be much more visible in this new laptop. I will be able to show them and work with them to improve graphics, backgrounds and feeds in a much faster pace as this new laptop will run at the speed of light compared to my Dell Notebook!

In addition, I have my family and team members who use the computers in our home offices in Pasadena to serve our clients. Having more computers will mean more team members can work at one time! I will be able to train several folks at one time with multiple systems.

The most exciting part of all this to me is that if my business wins the new computers, I will be able to send a newer computer to our team member in Pennsylvania. She is in dire need of a faster, better computer and would be thrilled! It would mean her life would be easier and she could help our wonderful clients and hers better! It makes my life so happy when I can help others, too!

Vote for us – Please and Thanks so much for your support!!! 🙂

CLICK HERE TO VOTE – ASUS COMPUTER CONTEST

Have You Heard of Pinterest?

Pinterest, a new type of social media site, which uses words like pinning – boards – a visual pin board.  I have to say at first, even I, a programmer and social media gal, was skeptical of this new site.  Really, I asked my team as they were exploring Pinterest and giving me weekly reports – Really? People are using this graphic “bulletin board”?

Nine months after launch, the site counted 10,000 users, with few of them active on a daily basis BUT – Did you know? Pinterest reached 7.2 million visitors in the U.S. in December 2011. Wow, and now I am an active user! Just like my team and many others, I see the fun, social-ness, and value in Pinterest!

Here’s a definition straight from the site CEO, Ben Silbermann of what Pinterest is all about:

Pinterest – is a Virtual Pinboard.  Pinterest lets you organize and share all the beautiful things you find on the web. People use pinboards to plan their weddings, decorate their homes, and organize their favorite recipes. Best of all, you can browse pinboards created by other people. Browsing pinboards is a fun way to discover new things and get inspiration from people who share your interests.

Ben worked at Google prior to launching Pinterest and now is talking to others about how to begin their business. Find more on Pinterest and their CEO in this article:  All Things D – Pinterest article

My definition: It is much like a bulletin board where you pin photos, mementos from events you’ve attended, and even much like, a Dream Board or a Vision Board, if you will.  For me, of course, my first embrace to the site was it is a way to display the beautiful dragonflies that I love!

Get started today at Pinterest by going to www.pinterest.com and asking for invitation. This will come via email and usually takes a few days now that they are such an active and busy social media site!

For pinning to your boards, you can upload a graphic or photo from your computer or find one anywhere on Pinterest – just type into the search bar at top left – or you can find something on the web to pin.

The choices are infinite! But, there are many beautiful beaches, homes, places, and even social media! Another great way to find inspiration for what my team and I do is to look at how others display and portray themselves. If you are a visual person, this is a very fun social media site.

For business, there are a few ways that can be engaging and social at Pinterest and still help you to market your business. One way is if you have a product, have photos taken of others holding the product and pin those. (I encourage you to get their permission before pinning. 🙂

My team and I will be giving some social media workshops in the next few months on this new, fast moving and active social media site – Pinterest. Hope to see you!